Analytics


Any business needs to know what impact its online marketing strategy is having. Otherwise how can it possibly know what effect any investment is having.

Whether your online marketing consists of a single page website or a multi faceted campaign with pay per click, Search Engine Optimisation and social media elements and a budget of 10s of thousands of pounds it is necessary to know what the return on the investment in time and money is.

What are the goals of the campaign? Are they being attained, or at least are you heading in the right direction? Are there potential areas for further exploration showing up in the statistics that were previously not considered? Is your website design failing because you are only getting 10 visits a day or is it succeeding because all of those visitors are converting for whatever goals you have set?

It is a vital part of any report that the information supplied is relevant and can be acted upon. We pride ourselves on producing actionable analytics and not a list of uninformative metrics that are placed in a draw and forgotten.

With encelia you will receive reports that use metrics tailored to your needs on a monthly basis. We tell you what you need to know based on your objectives.

Prices:

tester standard high-flier
Goals Analysis yes yes yes
Monthly report yes yes X
Fortnightly report X X yes
No. of metrics 4 8 12
Cost per month £75 £100 £175

Read the Basic Web Analytics post in our blog

Testimonials

“I am more than happy to recommend Najm. I feel his interest in SEO and particularly stats and trends would be useful to companies looking to gather more information in this area. Najm is a very affable guy who is never short of suggestions on how things can be improved. Najm is also a very family orientated man with good values.”

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